What Will Work on Social in 2026

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What Will Work on Social in 2026

The newest NAR research shows that social media remains the strongest source of high-intent leads for agents, yet many are still relying on strategies the algorithms have long moved past. In this session, we’ll break down what’s working now and what agents should double down on heading into 2026 — backed by data, real case studies, and clear, actionable guidance. The discussion panel includes the co-founders of Rejig.ai, bringing decades of experience in search and publishing algorithms to help decode what the platforms truly reward today.