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From Crickets to Clients: Making Your Outreach Actually Matter

Every day, your leads are getting hit with messages. Emails. Texts. Ads. Postcards. Voicemails.

Every agent in your area is trying to get their attention…and almost no one is actually getting it. That’s the reality of today’s real estate world: buyers and sellers are overwhelmed. They’re constantly bombarded with marketing messages from agents who want to “check in” so they can stay “top of mind.”

(Sound familiar?)

The truth is that you can send all the texts and emails in the world, but if they don’t stand out from the noise—if your outreach isn’t guided by a system, a strategy—you’re not being heard. You’re not building your business. You’re not winning deals.

You’re just taking up space in someone’s inbox. So here’s the hard question every real estate agents needs to ask themselves..READ MORE

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One thing I haven't seen as much as I thought I would are giant QR codes on signs, that when scanned, route to a landing page with lead capture. Why has that not become a thing?

^{- Nick Baldwin}